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Kick back this summer with these inspiring books for Entrepreneurs
  • 20 June 2018
  • Rebecca Delaney

Kick back this summer with these inspiring books for Entrepreneurs

Summer is a great time to catch up on reading. Check out some of the following titles geared towards small business owners and entrepreneurs, and be sure add one to your beach bag this summer.

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Deep Work: Rules for Focused Success in a Distracted World by Cal Newport

While I was writing this blog post a text came through which needed (I thought) an immediate response. I started typing again, and then my child called for me. After I took care of the latest crisis I started typing and five minutes later a notification popped up from Facebook. Sound familiar? In his book, Deep Work author Cal Newport provides actionable advice for training your brain to delve deep and master complicated information efficiently. He also walks readers through a training plan to reform your habits to emerge from the frenzied social media-email reactive mode that so many small business owners operate in.

Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity by Kim Scott

If you manage or aspire to manage staff someday in your small business, this is a must read this summer. Scott led teams at Apple and Google and worked as a CEO coach at Silicon Valley companies such as DropBox and Twitter. Her mission with the book and her group Radical Candor is to empower leaders to "care personally and challenge directly." Scott helps business owners and managers have the difficult conversations and feedback discussions that can start to grow a healthy and open company culture.

The Hard Thing About Hard Things by Ben Horowitz

Both survivors of the start-up world and aspiring entrepreneurs will find some valuable gems in this book, written by Ben Horowitz, founder of a Silicon-based venture capital firm, Andreessen Horowitz, and founder of well-known VC blog, Ben's blog. Ben relays the hard lessons he learned on the front lines from his experiences as a co-founder of a tech start-up (which was purchased by Hewlett Packard for $1.6 billion), CEO, and finally investor.

The Power of Moments: Why Certain Experiences Have Extraordinary Impact by Chip Heath and Dan Heath

In this fun-to-read book, Chip and Dan use the example of a California hotel that has a popsicle hotline by its pool. Pick up the phone and choose between cherry or grape and a popsicle is brought out poolside on a silver tray by a server in white gloves. This little perk does not cost the hotel much, but it creates a powerful moment for the hotel's guests that they are sure to talk about with their friends when they get home. The authors relay these types of stories from business, education, and their personal life to illustrate the importance of creating moments that can elevate and change your customer's lives.

Hug Your Haters: How to Embrace Complaints and Keep Your Customers, by Jay Baer

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Any business owner who has been scathed by a less than favorable Yelp review may cringe at this title. With smartphones and apps, critics can express their dislike of a service faster than ever, and Jay Baer offers advice for business owners, big and small, on how to deal with this criticism with researched case studies and a fold-out poster of the "Hatrix," which maps out responses to different customer complaint scenarios.

Stepping back this summer and learning from some of the top thought leaders in small business and entrepreneurship can provide a jolt to your marketing efforts, management style, and customer experience once the leaves start to turn and fall rolls around.

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