- 27 January 2023
- Tiffany Carey
Video marketing is one of the most popular ways to build brand awareness. Social media platforms like TikTok and Instagram, along with YouTube, encourage users to create short- and long-form video content to communicate, educate, and entertain.
- 20 January 2023
- Tiffany Carey
Choosing the best accounting software for your small business can take time because there are many options. But the best accounting software is the one that works with you and your company easily and intuitively.
- 13 January 2023
- Tiffany Carey
As a small business owner, you know how difficult it can be to predict your revenue. You have the option of making educated guesses or running complex models that incorporate historical data and trends. Neither of these methods is ideal.
- 06 January 2023
- Tiffany Carey
Strategically reducing costs during slow seasons will make your small business more profitable year-round. And while it is easy to get carried away when you see decreasing revenue numbers, especially after a busy holiday season, cutting costs doesn't have to mean taking drastic measures. The key is knowing where and how to find savings without impacting your ability to provide quality service or products.
- 30 December 2022
- Tiffany Carey
With the new year approaching, small business owners are turning their focus on their small business goals for 2023. But one of the most integral steps to determining your new goals is reflecting on the previous year's lessons. Although your lessons learned might be catered to your specific niche, there are a few lessons we all share as small business owners.